Mobile leads and social lags as online media buyers embrace "real-time bidding" or RTB platforms to compete for growing RTB online inventory. The total supply of RTB impressions more than doubled (up 120%) year-over-year in the first quarter of 2012, per Accordant Media, an independent agency trading desk. But demand is hottest for mobile. Accordant estimates the supply of mobile RTB inventory grew a whopping 475% year-over-year in the first quarter of 2012. On the other hand, social-ad interest weakened. Accordant said it reduced its share of "social-targeted buys" during the quarter because advertisers are "not finding social sites to be as effective" as other forms of online or mobile inventory. Read more of the story at http://www.mediapost.com/publications/article/173098/rtb-ad-market-soars-in-q1-marketers-rush-to-mobil.html#ixzz1vcPxXPYT
Mobile Leads are made with the help of real-time bidding" or RTB, so this is most important and useful part of mobile, when we purchasing any mobile then we have to be sure about leads. Thankful to you for posting this type of impressive post and I am waiting for new post related to electronic device. Thank you.
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