For the first time in a presidential race, U.S. consumers will be able to donate to their candidate of choice with their mobile phones. All they'll have to do is text a keyword to a short code for a predetermined amount, and the donation is charged on their phone bill -- a method that recently has worked well for many charitable fundraisers. SMS donations for the presidential candidates had been approved by federal regulators earlier in the summer but were held up by the wireless carriers as they sought legal protections over fraud and profitability. Both the campaigns for Barack Obama and Mitt Romney are reportedly planning to enable text-to-give strategies soon. However, it is still unknown what percentage of each mobile donation will go to carriers and aggregators as a fee for providing the text messaging services. For more, see the news story at http://www.mobilecommercedaily.com/2012/08/28/obama-romney-campaigns-drive-donations-via-text
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