Looking for more e-commerce revenue? One of the easiest strategies to execute is a boost in average order value per customer, according to an article in multichannelmerchant.com. Here's a summary of five recommended tactics to pump up AOV: Highlight product recommendations based on the activity of fellow customers; provide a cross-sell opportunity of complementary items via product bundles; offer free delivery after a certain amount is added to the basket; promote upsells of deluxe items or limited-edition products; and woo generous buyers by donating some proceeds to a charity, which is an especially good option during the holidays. For details, see http://multichannelmerchant.com/ecommerce/5-ways-increase-aov-1004tpp9/
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