Some Encouraging News for Fundraisers

Charitable giving trends turned positive in 2010 after a two-year decline, according to the Giving USA Foundation. Its recent survey estimated total contributions of $290.9 million, up 3.8% from 2009. Looking for good news in 2011? Check out the summer mailing by Fountain House. It culled an 8.8% response and a $33.41 average gift to earn the Direct Marketing Fundraisers Association's 2011 Package of the Year award.